Franchise Manager Job Description
Franchise managers are primarily required to expand the retail outlets and ensure the quality standards for existing ones are well-maintained. They have to collaborate with the franchisees to work for customer service excellence and provide business development plans that help with boosting sales and making the brand distinguished. They handle the finances and product category management. Getting acquainted with all the disclosure documents to be able to answer the questions is also in the franchise manager job description. The managers working at an automotive franchise have to analyse the industry trends and do detailed competitor analysis to devise sales and marketing strategies.
Franchise Manager Job Responsibilities
The major responsibilities of franchise managers include providing business development plans to increase profitability and accomplishing the sales targets. They implement marketing campaigns and come up with an e-commerce policy. They collect the market information to know what competitors are doing. They have to provide the annual operating plan. Identifying the key performance indicators and tracking them is also the responsibility of automotive franchise managers. They look out for potential partners and franchisees in the targeted locations. They need to make sure that the franchisees keep the quality standards and provide stellar customer service for improving and strengthening the brand’s positioning.
Skills Required to Build a Franchise Manager Career
The position requires good verbal and written communication skills as you have to interact with different teams and franchisees. You need to be good at managing time for the role as juggling between sales, marketing, and finance tasks can be challenging if you don’t know how to make the most out of time. Being flexible and adaptable to a changing work environment is also important for franchise manager careers. Problem-solving and analytical thinking skills are also essential for this job. You ought to be a smart negotiator and presenter as well. Explore the latest dealership openings in the automotive industry through InAutomotive!
